Finally. Reasonable
Online Marketing

What do we mean by reasonable? We mean that you get a quality product with tangible results for your budget, without any nonsense. Whether your business is large, or just getting started, we have solutions that will give you real growth.

Atlanta SEO Services

Power Local Marketing is an Atlanta SEO company that helps local businesses maximize traffic to their website through keyword research, content development, backlinks, and website enhancements, in addition to a full array of online marketing services. We offer a comprehensive menu of services that we can custom-package for each client depending on their needs and budget. We are committed to providing top-quality online marketing that will save our clients valuable time and increase their profits by driving more and better organic traffic to their website.

Web Design

Create or redesign a website that's a perfect fit for your business and your goals.

SEO

Get your website ranking higher on Google and other search engines to increase traffic.

Social Media

Take advantage of social media to gain more exposure and build a following.

Email Marketing

Build a list and use it to gain new customers, or get more recurring customers.

Why not just create a great website, offer excellent products or services, and wait for the customers to come to you? The vast majority of customers nowadays use search engines to find or learn about a business or a product before they make a purchase. Therefore, if your business doesn’t show up on the first page of their search results, you are essentially invisible to potential customers, and you will lose them to competitors who have a higher ranking.

In addition, when customers are searching, they are most likely ready to buy, meaning that organic traffic leads to a higher percentage of conversions than other forms of online marketing. According to a recent survey, more than 90% of businesses that implemented SEO saw a significant return on their investment. At Power Local Marketing, we work hard to make sure that our customers get the results they need.

An important thing to remember about search engine optimization is that SEO is a long game. Clients who expect results in the first few weeks or months are likely to be disappointed. Not only does it take time to research and hone keywords, build content, and generate backlinks, but it also takes time for search engines like Google to recognize a site as authoritative.

However, the wait pays off. Most Atlanta SEO clients start to see results after 4 to 6 months, and they see those results increase exponentially over an even longer period of time. That’s why we offer flexible six-month plans that cover a range of services that can be customized for each client.

When clients purchase Atlanta SEO services, they are buying a process, not a product. This process can include a wide variety of tasks that are categorized as “on-page” or “off-page.”
 
On-page SEO includes anything related to the website itself. The main components are content, HTML, and architecture. Content depends on keywords, and the first step of an SEO campaign is research to determine which search terms a site should try to rank for. Then relevant, engaging content must be created to feature those keywords. While keyword research and content development are two of the biggest aspects of an SEO campaign, other factors like HTML tags and site design also have a significant impact. While content speaks to the customer, HTML and site architecture speak directly to the search engine, making it possible for the search engine to crawl the site and find your content.

Off-page SEO, on the other hand, involves the behavior of readers and other publishers. The goal of off-page SEO is to get links from other reputable websites to your web page. Off-page SEO can include social media marketing, guest blog posts, comments on blogs or forums, and press releases, to name a few. The more quality links that point to your website, the higher it will rank in search results. Quality, however, is key. 

Search engine optimization is a highly involved and continuous process that, when done correctly, takes a great deal of time and expertise. Even if a business has a team member who knows something about SEO and web design, one person can’t reasonably put in the time that effective SEO requires and still attend to other aspects of the job. That’s why most companies find it more efficient and cost effective to hire a team of experts to take care of their SEO.

In addition, an Atlanta SEO agency like Power Local Marketing employs experts who know how to handle challenging issues like changes in search engine algorithms and how to establish real authority through quality backlinks. When businesses attempt to do their SEO in-house, they often lack the skills and expertise to ensure that their efforts pay off. 

As we mentioned above, search engine optimization isn’t an instant fix. It’s a process that grows slowly in the beginning while content is developed and the web site’s authority is established. The pay-offs start coming in somewhere between four and six months down the road. So how can you know if you’re getting your money’s worth?

At Power Local Marketing, we don’t just ask for blind faith. We provide weekly reports to our clients that indicate how well keywords are performing, where traffic is coming from, and how well the traffic converts to sales. While the results may not be dramatic early on, clients who persist for several months will see a higher and higher return on investment.

While SEO is an excellent long-term strategy to increase your website’s visibility to the customers you’re targeting, it’s only one piece of a complete online marketing plan. Many businesses use a combination of SEO and paid traffic in the form of pay-per-click ads. These two approaches work well together, as a pay-per-click ad can be a great way to test a keyword to see how well it converts.

Social media campaigns are another form of online marketing that supports SEO, both as a source of links back to the website and as a means of engaging with customers. Direct email campaigns are another important part of online marketing as they open up direct communication with customers and, ideally, provide a compelling call to action that increases traffic from customers who are already interested in what you have to offer.

Finally, the importance of top-quality web design cannot be overstated. Not only does a well-designed site welcome your customers and make it easy for them to find what they want, it also provides the foundation for on-page SEO. Having your website designed by an SEO expert guarantees that your site will be easy for search engines to crawl. At Power Local Marketing, we work with our clients to design an online marketing plan that will meet their needs and fit their budget. 

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For many business owners, investing in marketing can be a scary thought. That's why we offer a FREE, No-Obligation marketing strategy tailor made for your business. If you like it, we can get rocking and rolling! Otherwise, at least you are a little better-informed about your options. Click below to get yours now!

Need to talk now? You can also call (706) 804-0539 to get in touch with us sooner. We'd love to speak with you.

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Power Local Marketing
392 Fireside Ridge Dr,
Dahonega, GA 30533

brian@powerlocal.net
(706) 804-0539

Our Core Values

- Respect the client, business, and budget

- Be transparent and integral

- Do our dang best. Always!

- Enjoy ourselves. Marketing is fun :)

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